Assets and Its Types in Accounting

Introduction: The term ‘asset’ in the business world reflects to something ‘imperative’ and of great value, helping in accelerating income and unraveling other benefits in overall operations of the entities. It should be in our best interest that ‘assets’ are highlighted in a balance sheet either being intangible or tangible in nature. It is a … Read more

Balance sheet

Introduction: A ‘Balance Sheet’ is one of the most familiar terms in accountancy, a financial statement incorporating the assets of the company along with their debts and shareholder’s equity recorded for a specific period. Comprised in three segments, a balance sheet indicates the true value of the company in terms of what it owns, owes … Read more

Income Statement

Introduction: An income statement is best classified as a part of ‘financial statement’ emphasizing over the financial performance of the company for a limited accounting period. It is worth mentioning that an ‘income statement’ calculates the financial performance or its sustainability by highlighting how a company handles its bucket full of expenses and revenues through … Read more

The Purpose of Accounting

Introduction: The term ‘accounting’ represents the art of recording, evaluating and summarizing business transactions in an organized manner which has proven to be significant for big and small enterprises in the world. It should be in our best interest that using the accounting formulations is downright essential, because without accounting, business owners can never enlighten … Read more

Fixed Assets

What Are Fixed Assets? The world of accounting is full of theories and the notions, there are numerous terms that make up our business and one of them is “Fixed Assets”, which is comprised of the overall long-term assets that are tangible in nature and are owned by the business. Furthermore, there are various organizations … Read more

Business and Accounting and their Difference

How Business Administration and Accounting Work? It is appropriate to state that “business administration” and “accounting” are considered equally important in running day-to-day company’s operations in the market. These departments are supporting and reinforcing each other’s presence in the organization. In addition, accountancy helps in cutting up on the expenses and making bankable transactions from … Read more

Major types of buying situations

Buying Situation: It is considered as the paradigm of purchase which is measured through the quality of information and the amount of experience that the buyer exhibits related to the products and vendors available to in the markets. Moreover, it highlights the level of efforts that are being opted to make the purchase for the … Read more

The Buyer Decision Process

Introduction The buyer decision process is a paradigm of perceptions and scenarios that help customers in purchasing the product from the markets. It impacts their decision power and gives them a useful chance of purchasing the desired product with correct market offering. It is considered as a staircase between the buyer and the new product … Read more

Clayton Alderfer ERG Theory

What’s motivation? Based on the research, ‘motivation’ is an internal surge or a general desire backed up with strong intents to achieve something or reaching out certain mile stones in life. Motivation is the most important aspects behind putting ourselves on the launching pad especially in the corporate world.     There’s an overwhelming competition … Read more

Abraham Maslow’s “Need Hierarchy Theory

Introduction: Since the ‘motivation’ factor has been considered of paramount importance in the corporate world, various psychologists and researchers have presented their chunk of work in the form of theories and notions. It should be in our best interest that one of them is Abraham Maslow’s “Need Hierarchy Theory” which is quite simple to understand … Read more

Products, Services, and Experiences

Introduction In this fast-moving world, we’ve come across a number of terms coined in the 21st century. It should be in our best interest that customers are often overcharged for purchasing the right products and services at the online world. And in a nutshell, the novice internet users are still deprived of the main difference … Read more

Local Marketing and Individual Marketing

Introduction Marketing is one of the most widely known business techniques in the world. It assists organizations in moving products to the right target market and in a fruitful direction to gain lucrative amount of profit. However, the difference between “local marketing” and “individual marketing” has the potential to confuse novice marketers in the industry, … Read more

Participants in the Business Buying Process

Introduction Interestingly, the “Business Buying Process” does not consist of a one man show, since an entire team is composed to be looking after this task and putting up extra efforts to acquire expected results for the company. We must understand that each designation has its own purpose and sheer importance, which assists in achieving … Read more

Cash Flow Stream

A cash flow stream refers to the series of cash inflows and outflows over some time, typically associated with a specific investment, project, or business. It represents the movement of cash into and out of an entity and is a crucial aspect of financial planning, analysis, and decision-making. Understanding the cash flow stream helps businesses … Read more